For years, Bugatti has contemplated broadening its product line beyond its iconic hypercars. While some advocate for a hypersedan or five door fastback, others suggest a hyper crossover or SUV to rival Ferrari, Aston Martin, and Lamborghini.
The debate rages on: should Bugatti stick to its traditional high performance roots or venture into the rapidly growing SUV market? A high-riding Bugatti could undoubtedly attract new customers and boost sales. However, it’s a departure from the brand’s established identity.
While a sedan might be a more purist choice, an SUV could prove more commercially successful. Ultimately, Bugatti must carefully weigh the benefits and risks of expanding its offerings. The decision will likely shape the brand’s future for years to come.
While some enthusiasts envision a new Bugatti hypercar to complement the Tourbillon, others disagree, preferring a different approach. Pierre-Louis Lesueur recently revealed renderings of a potential Bugatti hypercar on Behance.
Although not aesthetically striking, this digital model boasts impressive performance. The iconic horseshoe grille is reimagined, and the front and rear bumpers seamlessly integrate into the bodywork.
The lights are understated, and the rear deck features the EB emblem. Powered by a rear-mid engine, this hypothetical Bugatti Ventus showcases mismatched wheels and a blue paint finish accented with dark elements. Notably, the artist resisted the influence of popular electric vehicles, resulting in a unique and traditional design.
