BOLTON – AO World plc, a leading electrical retailer in the UK, announced the appointment of Peel Hunt as its Joint Corporate Broker, effective immediately. The company, listed on the London Stock Exchange (LON:), will work with Peel Hunt alongside the existing broker, Jefferies International Ltd.
The move is part of AO World’s strategy to enhance its financial advisory team. Peel Hunt LLP, which is also based in the UK, will now share responsibilities with Jefferies International Ltd in providing brokerage services to AO World. The collaboration is expected to support AO’s mission to remain a top destination for electricals by ensuring robust financial strategies and market operations.
AO World is known for its wide range of products, including major and small domestic appliances, mobile phones, audiovisual equipment, consumer electronics, and laptops. The company also offers ancillary services such as installation, collection of old products, product protection plans, and customer finance. AO Business caters to the B2B market in the UK, providing electricals and installation services at scale. In addition to its retail services, AO operates a Waste Electrical and (WEEE) processing facility, emphasizing its commitment to responsible electronic waste management.
The announcement did not disclose the financial terms of the appointment. However, the collaboration with Peel Hunt is anticipated to provide AO World with additional expertise and support in the financial market, potentially influencing its future growth and market position.
This corporate update is based on a press release statement from AO World plc, disseminated by RNS, the news service of the London Stock Exchange. The information provided by RNS is regulated by the Financial Conduct Authority in the United Kingdom (TADAWUL:).
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